About Pam


Pam Roy’s passion for parenting and education reform is inspired by her three daughters, ages 19 to 22. Her mission is to help students and their families navigate the tumultuous school years and emerging adulthood with a focus on personal and financial wellbeing.

Pam’s years of experience as a parent, market researcher, business owner, investor, and community leader have provided her with a unique perspective on education and the economy.  Her recent return to college to pursue a master’s degree in school counseling online from NYU gave her insights into the world of higher education as well as online learning. She was so impacted by what she learned that, after completing almost all of the coursework (30 units) and the practicum, she decided not to spend a year doing the internship. Instead, she dropped out and started this blog.

Pam recently became the Co-Founder of The Viktor Frankl Institute of America with Alexander Vesely, grandson of Viktor Frankl, Moira Hummel, and Margarita Solazzo.  She believes that Logotherapy (Greek for “healing through meaning”), which is the psychology theory and philosophy of Viktor Frankl, author of Man’s Search For Meaning,  can make a major contribution to improving lives. Along with Alexander Vesely and Straight Up Films, she is the Executive Producer of an upcoming short film series entitled, Meaning In Madness. This project shines a light on the systemic issues contributing to the epidemic of mental health disorders and the importance of meaning.

In April 2020, Pam joined with Aziz Abdur-Ra’oof, a youth mentor and NFL alum, to start a podcast called Q-Ed UP with Ziz and Pam. Together they converse about what it means to be educated in the 21st Century.

Pam graduated from USC in 1981 with a B.S. in Business. She worked as a financial analyst for Bechtel Investments, Inc. before moving into the field of real estate market research. She was a Partner at RCLCo, Inc. and opened their Washington, D.C. office. She eventually started her own consulting firm, Manfre Realty Advisors and worked with clients around the country before marrying and moving back to California.

While raising her daughters, Pam devoted herself to philanthropy.  She has been involved with foster youth for the past ten years, including helping organize sibling reunion events and life skills workshops. She has served as a board member and active leader in the Laguna Chapter of National Charity League, Inc. where she and her daughters volunteered with various local charities over the years.

Committed to improving community connectedness, Pam developed a program called Hands of Freedom for International Sanctuary, a social enterprise whose mission is to empower girls and women escaping human trafficking. The program brings together individuals and groups on a regular basis to package, label and box Purpose Jewelry that has been made by the women living in the sanctuaries. This “modern-day quilting bee” model is changing the lives of all involved.

Pam’s youth advocacy includes mentoring teens and young adults, especially at-risk/foster youth, as they explore pathways to careers emerging in the new economy.  She believes that the cost of a college degree, the extended time required to complete a degree and the uncertain outcomes require a new approach to post-secondary education.

Acknowledgment: Pam is grateful for the talent and expertise of Cara Cragun who designed and edits this blog and to Moira Hummel, her content editor.